Select Brands
OLIPOP
Health-Ade Kombucha
Vita Coco
Flow Spring Water
Lifeaid Beverage Co.
Bulletproof 360
Cann Social Tonic
SkinTé
Ugly Drinks
Hop Wtr
MusH Overnight Oats
Chomps Meat Snacks
SunDaze Fermented Cocktails
Kyla Hard Kombucha
11 MINUTES Rosé
Bomani
Veev Acai Spirit
EllE MacPherson Intimates (JCP)
Vita Coco Coconut Water
From 2004-21, G&Co. helped build Vita Coco into the undisputed category leader, globally.
OLIPOP DIGESTIVE TONIC
From 2019-21, G&Co. provided strategic counsel, positioning and marcom for the digestive soda brand.
SunDaze
From 2020-22, Gallego was start-up CEO and co-founder of new, ready-to-drink canned cocktail brand SunDaze.
CANN
Since 2021, G&Co. has advised this leading cannabis-based beverage brand.
Pasqua 11 Minutes Rosé
From 2017-18, G&Co. lead US marketing for this new Italian rosé brand.
SKINTé
From 2019-20, G&Co. consulted for the “collagen sparkling tea” on brand strategy, positioning and retail programming.
XOCA
In 2019, G&Co. consulted on strategy, positioning and marcom for this new “sparkling cacao” beverage.
KYLA Hard Kombucha
In 2019, G&Co. provided start-up CMO duties for this hard kombucha brand.
FlOW SPRING WATER
Since 2020, G&Co. has advised this premium water brand, including for its going public transaction in 2021.
HEALTH-ADE KOMBUCHA
From 2019-21, G&Co. consulted for the CEO/co-founder on strategy, messaging and PR.
BOMANI Cold Buzz
In 2020, G&Co. provided strategic counsel to this alc-coffee beverage brand.
IMMUNITYAID GO!
In 2020, G&Co. helped launch the LIFEAID brand’s new line of powdered drink mixes.
HEALTH-ADE BOOCH POP
In 2020, G&Co. helped launch the Health-Ade brand’s new line of sodas.
Pasqua passimento rosso
From 2015-17, G&Co. lead US marketing for this Italian red wine.
Bulletproof 360
From 2018-19, G&Co. lead marketing for Bulletproof founder Dave Asprey's new book "Game Changers.”
Chomps
From 2018-21, G&Co. provided messaging, business & trade media counsel for this top-selling, Whole30-approved meat snack.
UGLY DRINKS
In 2018, G&Co. introduced this British sparkling water brand to the US market.
NomNom
In 2019-20, G&Co. provided strategy and marcom programming for this DTC pet food brand.
MUSH
In 2019, G&Co. provided start-up CMO duties for this top-selling breakfast and snack brand.
To’Ak Chocolate
In 2019, G&Co. worked with ultra-premium chocolate brand To’ak on multiple new product launches.
LIFEAID BEVERAGE CO.
Since 2018, G&Co. has provided strategic and marcom counsel to the brand’s founders and senior management.
NUTPODS
From 2017-18, lead brand development, positioning, full packaging redesign, and marketing strategy.
LIFEAID Hemp
From 2019-20, G&Co. consulted on the positioning and marcom for LIFEAID’s first CBD drink.